Ahmad Aminfard
Abstract
Communication new tools in the 21st century on the platform of cyberspace and digital play an important role in shaping public opinion and mindsets.The main aim of the research is to achieve the most approprate strategies to improve Islamic Republic of Iran digital diplomacy in the Post- JCPOA. This ...
Read More
Communication new tools in the 21st century on the platform of cyberspace and digital play an important role in shaping public opinion and mindsets.The main aim of the research is to achieve the most approprate strategies to improve Islamic Republic of Iran digital diplomacy in the Post- JCPOA. This research using the Delphi method and utilizes a three-step model program - Strategic David . Innovative dimension of this research is the use of the elite of international communications and international relations and security studies in the Delphi group and combining these three topics into the findings and outcome of the research. Therefore, to achieve the research objectives , the experts' viewpoints were used . The result of the research showed, the competitive strategies are the most appropriate strategies to improve Islamic Republic of Iran digital diplomacy in the Post- JCPOA .finally, developed competitive strategies were prioritized. The main strategy in this research is “Exploiting the expansion of private media networks in cyberspace with the support of elite media professionals for the effective and effective presence of contemporary global social movements in post- JCPOA period” It seams that this strategy corresponded soft balance theory.
Seyyed Ali-Asghar Soltani; Amir-Ali Tafreshi
Abstract
Iranians’ significant interest in satellite TV channels necessitates the study of the content broadcasted by these channels by deconstructing their messages and finding what they have taken as granted. The present study conducts a discourse analysis using Laclau and Mouffe's method on the programs ...
Read More
Iranians’ significant interest in satellite TV channels necessitates the study of the content broadcasted by these channels by deconstructing their messages and finding what they have taken as granted. The present study conducts a discourse analysis using Laclau and Mouffe's method on the programs broadcasted by manoto channel. By deconstructing the messages and disconnecting signifiers and the signified the discourse assumptions of the programs will be identified and articulated. People, tolerance, new experiences, having fun, and culture and art were identified as the central signifiers within the programs. It was also found that the identities most frequently represented by the channel were Iranians and Islamic Republic of Iran. Iranians has been situated in the chain of equivalence and Islamic Republic of Iran has been situated in the chain of difference. The channel also uses empty signifiers and metaphoric discourses and negatively represents the discourse of Iran’s government by showing signifiers that are absent from the government’s discourse. Moreover, the channel has tried to include those empty signifiers in its discourse in order to marginalize its rival’s discourse and consolidate its semantic hegemony. Among other discourses found in the programs one could name spirituality without religion and dogma and also positively representing Pahlavi Monarchy linking it to the nostalgic past.