The impact of New Media on Social Cohesion in the Less Privileged Areas of Tehran (Case of Study: WhatsApp)

mehdi bigdeloo

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.69020.1427

Abstract
  The development of new media, particularly interactive social networks, has been one of the most significant digital phenomena over the past few decades both in Iran and globally. The media, via its emphasis on user participation in social relationships, has brought about considerable changes to cultural, ...  Read More

Common templates and types of gossip discourse in cyberspace

reza kamari; Abbas Assadi; Amir Hesam Eshaghi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2024.69343.1449

Abstract
  Social networks (mobile platforms) are a pervasive and informal communication network, so it is a good platform for the production and dissemination of significant rumors that have many negative effects on society. Understanding the causes and how this anomalous phenomenon of virtual communication is ...  Read More

Understanding of Tehranian people's about celebrities in the era of virtual media

ahmad pakzad; seyed nooredin razavizadeh; Mohammad reza Kolahi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2024.72484.1535

Abstract
  Our age is the age of fame and celebrities are an inescapable aspect of our daily lives. Considering the high influence and popularity that celebrities have among the new generation, their activity has become a serious challenge in Iranian society in recent years. Based on this, in the present research, ...  Read More

The Impact of Web-Based Learning Technologies Characteristics on Constructs of Davis' Technology Acceptance Model

Mohammad Ahmadi Deh Qutbaddini; Mohammad Sharafi; Akbar Jadidi Mohammad Abadi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2024.68618.1414

Abstract
  This study aimed to investigate the role of the characteristics of web-based learning technologies (WLT) in predicting the constructs of Davis' technology acceptance model among teachers. For this purpose, a correlation method was used and data were collected from 150 teachers in Anar city by simple ...  Read More

The areas of social media marketing adoption and its impact on the performance of small and medium-sized enterprises (SME)

fatemeh masoomi; hassan biabani; maliheh syavooshi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2024.74787.1596

Abstract
  The advent of novel information and communication technologies, notably the Internet and social media, has facilitated the proliferation of electronic communication between individuals and businesses in the virtual realm, thereby furnishing an appropriate medium for their interaction. On the other hand, ...  Read More

Designing a Model for the Transformation of Social Media in Human Resources

Masoumeh Babaei; Abolfazl Danaei; Farshad Faezi Razi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2024.67846.1391

Abstract
  The present study is written with a new look at the design of an applied model in the field of social media with a focus on the turning point in human resources. The research approach is to use a hybrid model and validate it in model design. The research was conducted in three phases. The meta-combined ...  Read More

Twitter Diplomacy: Comparison of the Performance of the Chinese Ambassador Account in Tehran and the Persian Account of the US State Department in the Field of Networking

Mohammad Hasan Sheikholeslami; Davood Rezapour

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.59298.1159

Abstract
  The growth and development of communication technologies in recent years has caused social networks to become an integral part of everyday life and the use of these networks in the direction of public diplomacy and cyber diplomacy has dramatically increased. Meanwhile, Twitter, as one of the most influential ...  Read More

Corpus-based Discourse Analysis of the Coronavirus news in the Iranian Press

Atoosa Rotambeik Tafreshi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.61167.1214

Abstract
  Analyzing the content of the news and the way it is presented is very important since media can affect public opinion in so many ways. This study is aimed at analyzing the news coverage of the Covid 19 in Iranian written Press to find out about the differences between the ways different news media in ...  Read More

News Media and Investigating Journalistic Translators' Agency in Restructuring the Narration of Coronavirus-Related Events in Iran

Mehdi Latifi Shirejini; Mahmoud Afrouz

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.55222.1044

Abstract
  In late 2019, Coronavirus emerged in China. The disease has severely affected social, economic and political conditions all around the world. Meanwhile, a situation was created for institutions, organizations and governments to seek political exploitation. Media was one of the tools that helped various ...  Read More

Covid-19 on Twitter and Instagram: discourse analysis of Iranian users’ generated-content during Covid-19 pandemic

Hossein Kermani; Amirali Tafreshi; Amir Mohammad Ghodsi; Alireza Bayat Makou; Ali Atash Zar

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.57484.1103

Abstract
  This paper investigates the discourses of Covid-19 on Twitter and Instagram in Iran. Based on Foucault’s perspective on discourse and power, we have found the dominant discourses on these two social media platforms. Further, we have analyzed their relationships with the power relations in Iran ...  Read More

Studying how parents mediate when facing the media environment

fariba seyedan; fatemeh Angoraj Taghavi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2023.68169.1399

Abstract
  New media has opened new perspectives for family members by promoting different patterns of social interaction and providing access to vast information. The presence of new communication technologies, by providing new ond the existing limitations for conducting interviews, criteria were considered for ...  Read More

An analysis of the experience of professional athletes in the social network of Instagram

farid ganji; sardar mohamadi

Volume 9, Issue 35 , October 2023

https://doi.org/10.22054/nms.2022.43034.752

Abstract
  AbstractThe purpose of this study was to analyze the life experience of professional athletes in the social network of Instagram. The research method was qualitative (phenomenology). The population of the present study was professional athletes who had more than two years of membership in the Instagram ...  Read More

The Role of Virtual Social Networks in the Relationships of Couples Referring to the Family Court

farid ahmadrad; MOHSEN jadidi; Mohammad Bagher SaberiZafarghandi; Samaneh Sadat Sarkeshikian

Volume 9, Issue 35 , October 2023, Pages 510-475

https://doi.org/10.22054/nms.2023.68821.1419

Abstract
  Information and commun Virtual social networks have become the most similar to human society with the process of information explosion that they have undertaken and have become an important and influencing factor in couples' relationships. The aim of the present study was to identify the role of virtual ...  Read More