SeyedReza Naghibulsadat; Fatemeh Oudlajani
Abstract
The purpose of this study is to analyze the content and evaluation of the Twitter of the Iranian and US Foreign Ministers aimed at identifying the "media diplomacy structure of Iranian and American politicians on Twitter."Social networks such as Twitter, Facebook, and Instagram have played a key role ...
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The purpose of this study is to analyze the content and evaluation of the Twitter of the Iranian and US Foreign Ministers aimed at identifying the "media diplomacy structure of Iranian and American politicians on Twitter."Social networks such as Twitter, Facebook, and Instagram have played a key role in the political arena, complicating political relationships and gaining more prominence in media diplomacy. .In order to answer the research questions and achieve the desired goals, content analysis method with two categories and evaluation techniques was used. The statistical population of this study is the total number of tweets of Iranian and US Foreign Ministers on Twitter in 2016-2019. The unit of analysis in this study is the Twitter posts (tweets) of the Iranian and US foreign ministers.The results show that the media diplomacy of the two countries has different aspects. Through its media diplomacy, Iran has been trying to emphasize its commitment to international commitments such as the Joint Comprehensive Plan of Action (JCPOA), and on the other hand points to the non-fulfillment of US commitments.US media diplomacy is also against Iran. The United States is trying to portray Iran as one of the main proponents of terrorism and to make all of Iran's actions destabilizing the Middle East. It can be said that the United States is trying to represent Iran as a state sponsored by terrorism and destabilizing the Middle East through the efforts of its foreign ministers on Twitter.
Mohammad Mehdi Forghani; Mohammad Mehdi Forghani
Abstract
This article is looking for the elements of the US media diplomacy toward the Iranian Eleventh Government. For this purpose, the Persian website of Voice Of American was studied using qualitative content analysis in a period of 104 days, from 1st of August, 2014 to 28th of November. The findings show ...
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This article is looking for the elements of the US media diplomacy toward the Iranian Eleventh Government. For this purpose, the Persian website of Voice Of American was studied using qualitative content analysis in a period of 104 days, from 1st of August, 2014 to 28th of November. The findings show that VOA has tried to prepare the public for the negotiations and Tehran’s submission to the wills of the West. It has tried to do so, on one hand by presenting a peaceful and rational image of the West, and on the other hand by showing a strong and serious face against Iran. Moreover, VOA has tried to promote public support for policies compatible with that of the West and promote a critical approach against non-compatible policies. VOA also attempted to promote the idea that the government is incapable of functioning in Iran’s so-called non-democratic structure and claimed that Iran’s tendency to negotiation was because of the effectiveness of the sanctions. VOA painted the situation as Iran’s anti-imperialist approach has failed and the only way to save the Islamic Republic is to adopt a western model and promote relations with the West. VOA introduced the current situation as the best time for peace and for reforming the Iranian political system.
