Moving between Virtual and Real: Rational or Distressed Communication
Moving between Virtual and Real: Rational or Distressed Communication

Ali Entezari

Volume 10, Issue 39 , October 2024, Pages 40-1

https://doi.org/10.22054/nms.2024.75274.1605

Abstract
  In this article inconveniences between virtual space (VS) and real space (RS) and its probable damages have been theoretically investigated. The main aim is to analyze effects of accustoming ...  Read More
Identification of Persuasion Components in Social Media: A Research synthesis
Identification of Persuasion Components in Social Media: A Research synthesis

Morteza Fazelimoghadam; Afsaneh Mozaffari; Hadi Khaniki

Volume 10, Issue 39 , October 2024, Pages 68-41

https://doi.org/10.22054/nms.2025.74481.1591

Abstract
  Abstract:Today, the role and significance of media in informing and shaping public opinions are undeniable. Among various media types, social media, with the advancements in technology, ...  Read More
Analysis of audience/customer involvement with the brand in social networks; A case study of Digikala on Twitter
Analysis of audience/customer involvement with the brand in social networks; A case study of Digikala on Twitter

Amir Hossein Aghaei; alireza hatami; Datis Khajeheian

Volume 10, Issue 39 , October 2024, Pages 110-69

https://doi.org/10.22054/nms.2025.76851.1649

Abstract
  In today's digital age, it is undeniable that internet penetration rates continue to rise, and social media's influence has transformed consumers into content creators. Brands and businesses ...  Read More
The Effect of Social Media Use on Depression with the Mediating Role of Body Image
The Effect of Social Media Use on Depression with the Mediating Role of Body Image

Faezeh Bahmanmirza; farideh hosseinsabet; Faramarz Sohrabi

Volume 10, Issue 39 , October 2024, Pages 140-111

https://doi.org/10.22054/nms.2025.75262.1604

Abstract
  The present study was carried out to investigate the effect of social media use on depression with the mediating role of body image. The present research was descriptive-correlational ...  Read More
Discourse analysis on woman's rights demands on Instagram social network
Discourse analysis on woman's rights demands on Instagram social network

Zahra Bagheri; seyedreza naghibulsadat; Mansoureh Zarean

Volume 10, Issue 39 , October 2024, Pages 174-142

https://doi.org/10.22054/nms.2024.69527.1466

Abstract
  Abstract Demands in a society can be understood as the needs shared by most or a significant number of its members. These needs are shaped by the dominant discourses within that particular ...  Read More
Measuring Critical Media Literacy Based on Elizabeth Tamman's Model
Measuring Critical Media Literacy Based on Elizabeth Tamman's Model

Tagi Akbari; babak nourollahzadeh khiavi

Volume 10, Issue 39 , October 2024, Pages 222-175

https://doi.org/10.22054/nms.2022.65466.1333

Abstract
  Media literacy is a set of learnable skills that refer to the ability to access, analyze, criticize and create various types of media messages. It is considered an essential skill in ...  Read More
An Analysis of Students' Teacher Perceptions of Learning Content in Social Networks: A Phenomenological Study
An Analysis of Students' Teacher Perceptions of Learning Content in Social Networks: A Phenomenological Study

Sadegh Hamedinasab; Masoumeh Azizi; Rezvan Mohammadi

Volume 10, Issue 39 , October 2024, Pages 244-223

https://doi.org/10.22054/nms.2023.69597.1447

Abstract
  The objective of this study was to ascertain insights into the experiences and perceptions of student teachers with regard to the use of social networks in learning content. The research ...  Read More
Harnessing the Power of Virtual Social Networks: Designing a Curriculum Model for Students' Professional Skill Development
Harnessing the Power of Virtual Social Networks: Designing a Curriculum Model for Students' Professional Skill Development

Zohreh Mansoury khosraviyeh; Alireza Araghieh; Nader Barzegar; Amirhossein Mehdizadeh; HosseinAli Jahed

Volume 10, Issue 39 , October 2024, Pages 284-245

https://doi.org/10.22054/nms.2025.73709.1563

Abstract
  Abstract Today, the rapid development of information and communication technologies and the impact of globalization necessitate the use of information technology-related mechanisms ...  Read More
Political Documentaries on Pahlavi Discourses and the Islamic Republic: A Case Study of the Viewing Habits of Citizens in Doroud, Through the Lens of 'Manoto' TV
Political Documentaries on Pahlavi Discourses and the Islamic Republic: A Case Study of the Viewing Habits of Citizens in Doroud, Through the Lens of 'Manoto' TV

hamed seyf; mona solgi; Aramis seyf; Ehsan Shahghasemi

Volume 10, Issue 39 , October 2024, Pages 326-285

https://doi.org/10.22054/nms.2022.65588.1336

Abstract
  This study, employing the theories of reception theory proposed by Stuart Hall and the method of content analysis, examined the way in which citizens in Duroud perceive and interpret ...  Read More
Structural model of celebrityization and daily life of social network users
 (case study of Tehrani users of Instagram social network)
Structural model of celebrityization and daily life of social network users (case study of Tehrani users of Instagram social network)

Azam Velayati; mansour haghighatian; seyedali hashemianfar

Volume 10, Issue 39 , October 2024, Pages 364-327

https://doi.org/10.22054/nms.2021.57971.1116

Abstract
  Abstract Today, the media world and its audiences are experiencing a paradigm shift from an era that was characterized by a one-sided, ideology-driven media industry that favored a ...  Read More